{"id":771,"date":"2025-12-27T08:09:22","date_gmt":"2025-12-27T08:09:22","guid":{"rendered":"https:\/\/skunkcrm.com\/resources\/crm\/facebook-ads-integration\/"},"modified":"2025-12-27T08:09:22","modified_gmt":"2025-12-27T08:09:22","slug":"facebook-ads-integration","status":"publish","type":"pseo_page","link":"https:\/\/skunkcrm.com\/resources\/crm\/facebook-ads-integration\/","title":{"rendered":"Unlock Facebook Ads CRM Integration for Success"},"content":{"rendered":"\n<div class=\"wp-block-group pseo-hero is-layout-constrained wp-block-group-is-layout-constrained\">\n<h1 class=\"wp-block-heading\" style=\"font-size: 3rem; line-height: 1.2; font-weight: 800;\">Optimize Your Ad Campaigns with SkunkCRM Integration<\/h1>\n<p class=\"pseo-hero-subheadline\">Seamlessly connect your Facebook Ads to SkunkCRM for unparalleled visibility and control over your social media marketing efforts. Track performance, manage leads, and maximize your ROI effortlessly.<\/p>\n<div class=\"wp-block-buttons\" style=\"display: flex; gap: 1rem; justify-content: center; flex-wrap: wrap;\">\n<div class=\"wp-block-button is-style-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/skunkglobal.com\/free?product=skunkcrm\" style=\"background: transparent !important; color: #bfbfbf !important; border: 2px solid #bfbfbf !important;\">Start Free Today<\/a><\/div>\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/skunkglobal.com\/cart?add=skunkcrm-pro&#038;billing=annual&#038;sites=1&#038;price=299\" style=\"background: #E50914 !important; color: white !important; border: none !important;\">Get Pro &#8211; $299\/yr<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull pseo-social-proof is-layout-flow wp-block-group-is-layout-flow\" style=\"width: 100% !important; max-width: 100% !important; margin-left: 0 !important; margin-right: 0 !important; background: #f9fafb; padding: 2rem 0 2.5rem;\">\n<div class=\"pseo-stats-row\" style=\"display: flex; justify-content: center; gap: 3rem; max-width: 800px; margin: 0 auto; flex-wrap: wrap; padding: 0 1rem;\">\n<div class=\"pseo-stat\" style=\"text-align: center;\"><span class=\"pseo-stat-value\" style=\"display: block; font-size: 2rem; font-weight: 800; color: #000;\">1,000+<\/span><span class=\"pseo-stat-label\" style=\"display: block; font-size: 0.875rem; color: #666;\">Active WordPress Sites<\/span><\/div>\n<div class=\"pseo-stat\" style=\"text-align: center;\"><span class=\"pseo-stat-value\" style=\"display: block; font-size: 2rem; font-weight: 800; color: #000;\">5.0<\/span><span class=\"pseo-stat-label\" style=\"display: block; font-size: 0.875rem; color: #666;\">User Rating<\/span><\/div>\n<div class=\"pseo-stat\" style=\"text-align: center;\"><span class=\"pseo-stat-value\" style=\"display: block; font-size: 2rem; font-weight: 800; color: #000;\">100%<\/span><span class=\"pseo-stat-label\" style=\"display: block; font-size: 0.875rem; color: #666;\">WordPress Native<\/span><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group pseo-problems is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">Challenges Businesses Face Without Effective CRM Integration<\/h2>\n<div class=\"pseo-problems-grid\">\n<div class=\"pseo-problem-card\"><h3>Disjointed Data Management<\/h3><p>Many businesses struggle with fragmented data across multiple platforms, making it difficult to understand the full picture of their advertising efforts. This often leads to poor decision-making and ineffective ad strategies.<\/p><\/div>\n<div class=\"pseo-problem-card\"><h3>Lack of Real-Time Insights<\/h3><p>Without proper integration, businesses miss out on real-time performance metrics from their ads. This can hinder their ability to react quickly to changes and optimize campaigns for better results.<\/p><\/div>\n<div class=\"pseo-problem-card\"><h3>Inefficient Lead Tracking<\/h3><p>Tracking leads generated from Facebook Ads can be cumbersome without a CRM. This inefficiency often results in missed follow-ups and lost potential sales.<\/p><\/div>\n<div class=\"pseo-problem-card\"><h3>Limited Collaboration<\/h3><p>When teams work separately on ad campaigns and CRM, collaboration suffers. This can lead to miscommunication and a lack of cohesive strategy in marketing efforts.<\/p><\/div>\n<div class=\"pseo-problem-card\"><h3>Difficulty in Measuring ROI<\/h3><p>Measuring the return on investment from ad campaigns becomes challenging without centralized insights. Businesses often struggle to determine which ads are truly driving revenue.<\/p><\/div>\n<div class=\"pseo-problem-card\"><h3>Manual Reporting Hassles<\/h3><p>Generating reports from disparate systems is time-consuming and prone to errors. This can delay actionable insights and hinder strategic planning.<\/p><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group pseo-solution is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">How SkunkCRM Enhances Your Facebook Ads Management<\/h2>\n<p style=\"text-align: center; max-width: 800px; margin: 0 auto 2rem;\">SkunkCRM provides powerful features that integrate seamlessly with Facebook Ads, addressing the challenges businesses face in social media marketing.<\/p>\n<div class=\"pseo-features-grid\">\n<div class=\"pseo-feature-card\"><h3>Unified Dashboard<\/h3><p>Get a comprehensive view of your Facebook Ads performance directly within SkunkCRM. This feature allows you to monitor key metrics without switching platforms, making it easier to track your campaign&#039;s success.<\/p><\/div>\n<div class=\"pseo-feature-card\"><h3>Automated Lead Capture<\/h3><p>Automatically capture leads from your Facebook Ads and funnel them into SkunkCRM. This streamlines your lead management process and ensures no potential customer slips through the cracks.<\/p><\/div>\n<div class=\"pseo-feature-card\"><h3>Real-Time Performance Metrics<\/h3><p>Access real-time data on your ad performance, including clicks, conversions, and cost-per-click. This enables you to make informed decisions and optimize your campaigns on the fly.<\/p><\/div>\n<div class=\"pseo-feature-card\"><h3>Custom Reporting Tools<\/h3><p>Create tailored reports that combine Facebook Ads data with your CRM information. This feature helps you visualize the effectiveness of your ad spend and easily measure ROI.<\/p><\/div>\n<div class=\"pseo-feature-card\"><h3>Collaboration Tools<\/h3><p>Enhance teamwork with role-based permissions and communication history. Your marketing team can work together more effectively to plan and execute ad campaigns.<\/p><\/div>\n<div class=\"pseo-feature-card\"><h3>Integration with Popular Forms<\/h3><p>Capture leads from Facebook Ads using forms from Contact Form 7, Gravity Forms, and more. This integration ensures your lead data is centralized for easy access and management.<\/p><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group pseo-benefits is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top: 3rem;\">\n<h2 class=\"wp-block-heading\">Benefits of Integrating Facebook Ads with SkunkCRM<\/h2>\n<ul class=\"pseo-benefits-list\">\n<li><strong>Streamlined Workflow<\/strong> &#8211; Eliminate the need for switching between platforms, allowing for a more efficient workflow that saves time and reduces errors.<\/li>\n<li><strong>Enhanced Lead Management<\/strong> &#8211; Capture and manage leads directly from your Facebook Ads, ensuring no potential sales opportunities are missed.<\/li>\n<li><strong>Improved Campaign Insights<\/strong> &#8211; Access real-time performance metrics and tailored reports, giving you the insights needed to make informed decisions.<\/li>\n<li><strong>Increased Collaboration<\/strong> &#8211; Foster better communication among your team members with role-based permissions and shared activity logs.<\/li>\n<li><strong>Maximized Advertising ROI<\/strong> &#8211; Optimize your ad spend by focusing on high-performing campaigns, leading to better return on investment.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-group pseo-deep-dive is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">Complete Guide: Using Facebook Ads with SkunkCRM<\/h2>\n\n<h3>Setting Up Your Facebook Ads Integration<\/h3>\n<p>Integrating Facebook Ads with SkunkCRM is a straightforward process that can significantly enhance your ad campaign management. First, connect your Facebook Ads account within the SkunkCRM settings. Once connected, you\u2019ll be able to import your ad data seamlessly. Make sure to configure lead capture settings so that every prospective customer generated from your ads is automatically added to your CRM. It\u2019s wise to define the custom fields you want to capture to ensure every lead is enriched with the right information.<\/p>\n\n\n<h3>Tracking Campaign Performance Effectively<\/h3>\n<p>With the Facebook Ads integration, tracking campaign performance becomes simple. Utilize SkunkCRM\u2019s unified dashboard to view clicks, conversions, and engagement metrics. Regularly review this data to identify trends and adjust your ad strategies accordingly. Consider setting up automated alerts for significant changes in your metrics, which can help you react quickly to either opportunities or issues. This proactive approach will enable you to maximize your advertising ROI.<\/p>\n\n\n<h3>Optimizing Your Ad Spend<\/h3>\n<p>Effective ad campaign management requires continuous optimization. Use SkunkCRM&#039;s custom reporting tools to analyze the performance of each ad. Identify which ads are bringing in the most leads and which ones are underperforming. Allocate your budget towards high-performing ads while tweaking or pausing those that aren\u2019t delivering results. This data-driven approach ensures that every dollar spent on Facebook Ads contributes to your business growth.<\/p>\n\n<\/div>\n\n\n\n<div class=\"wp-block-group pseo-comparison is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-bottom: 0; padding-bottom: 0;\">\n<h2 class=\"wp-block-heading\">Why Choose SkunkCRM Over Other Solutions<\/h2>\n<table class=\"pseo-comparison-table\">\n<thead><tr><th>SkunkCRM<\/th><th>Other Solutions<\/th><\/tr><\/thead>\n<tbody>\n<tr><td class=\"pseo-us\">Seamless integration with Facebook Ads for real-time insights<\/td><td class=\"pseo-others\">Basic reporting tools that require manual data entry<\/td><\/tr>\n<tr><td class=\"pseo-us\">Unified dashboard that combines CRM and ad data<\/td><td class=\"pseo-others\">Separate dashboards for ad management and CRM leading to fragmented insights<\/td><\/tr>\n<tr><td class=\"pseo-us\">Automated lead capture from Facebook Ads<\/td><td class=\"pseo-others\">Manual lead entry resulting in potential loss of leads<\/td><\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull pseo-pricing is-layout-flow wp-block-group-is-layout-flow\" style=\"background: #000; padding: 3rem 1rem; width: 100% !important; max-width: 100% !important; margin-left: 0 !important; margin-right: 0 !important;\">\n<h2 class=\"wp-block-heading\" style=\"text-align: center; color: #fff !important;\">Simple, Transparent Pricing<\/h2>\n<p style=\"text-align: center; color: #999; margin-bottom: 2rem;\">Start free, upgrade when you&#8217;re ready. No per-seat fees.<\/p>\n<div style=\"display: grid; grid-template-columns: repeat(2, 1fr); gap: 2rem; max-width: 900px; margin: 0 auto;\">\n  <div style=\"border-radius: 12px; border: 1px solid #e5e7eb; background: white; box-shadow: 0 1px 3px rgba(0,0,0,0.1); padding: 2rem; display: flex; flex-direction: column; height: 100%;\">\n    <h3 style=\"font-weight: 700; font-size: 1.5rem; color: #000; margin-bottom: 0.5rem;\">Free<\/h3>\n    <div style=\"margin-bottom: 1.5rem;\">\n      <span style=\"font-size: 2.5rem; font-weight: 900; color: #000;\">$0<\/span>\n      <span style=\"color: #666; margin-left: 0.5rem;\">forever<\/span>\n    <\/div>\n    <ul style=\"list-style: none; padding: 0; margin: 0 0 2rem 0; flex-grow: 1;\">\n      <li style=\"display: flex; align-items: flex-start; margin-bottom: 0.75rem;\"><span style=\"color: #16a34a; margin-right: 0.75rem;\">\u2713<\/span><span style=\"color: #374151;\">Contact management<\/span><\/li>\n      <li style=\"display: flex; align-items: flex-start; margin-bottom: 0.75rem;\"><span style=\"color: #16a34a; margin-right: 0.75rem;\">\u2713<\/span><span style=\"color: #374151;\">Basic task tracking<\/span><\/li>\n      <li style=\"display: flex; align-items: flex-start; margin-bottom: 0.75rem;\"><span style=\"color: #16a34a; margin-right: 0.75rem;\">\u2713<\/span><span style=\"color: #374151;\">Simple notes &amp; interactions<\/span><\/li>\n      <li style=\"display: flex; align-items: flex-start;\"><span style=\"color: #16a34a; margin-right: 0.75rem;\">\u2713<\/span><span style=\"color: #374151;\">Basic reporting<\/span><\/li>\n    <\/ul>\n    <a href=\"https:\/\/skunkglobal.com\/free?product=skunkcrm\" style=\"width: 100%; display: inline-flex; align-items: center; justify-content: center; border-radius: 8px; padding: 0.75rem 1.25rem; border: 1px solid #000; color: #000; background: transparent; font-weight: 500; text-decoration: none;\">Get started<\/a>\n  <\/div>\n  <div style=\"border-radius: 12px; border: 2px solid #E50914; background: white; box-shadow: 0 1px 3px rgba(0,0,0,0.1); padding: 2rem; position: relative; display: flex; flex-direction: column; height: 100%;\">\n    <div style=\"position: absolute; top: -12px; left: 50%; transform: translateX(-50%);\">\n      <span style=\"background: #E50914; color: white; padding: 0.25rem 0.75rem; border-radius: 9999px; font-size: 0.875rem; font-weight: 500;\">Most Popular<\/span>\n    <\/div>\n    <h3 style=\"font-weight: 700; font-size: 1.5rem; color: #000; margin-bottom: 0.5rem;\">Pro<\/h3>\n    <div style=\"margin-bottom: 1.5rem;\">\n      <span style=\"font-size: 2.5rem; font-weight: 900; color: #000;\">$50<\/span>\n      <span style=\"color: #666; margin-left: 0.5rem;\">\/month<\/span>\n      <div style=\"font-size: 0.875rem; color: #666; margin-top: 0.25rem;\">$299\/year<\/div>\n    <\/div>\n    <ul style=\"list-style: none; padding: 0; margin: 0 0 2rem 0; flex-grow: 1;\">\n      <li style=\"display: flex; align-items: flex-start; margin-bottom: 0.75rem;\"><span style=\"color: #16a34a; margin-right: 0.75rem;\">\u2713<\/span><span style=\"color: #374151;\">Everything in Free<\/span><\/li>\n      <li style=\"display: flex; align-items: flex-start; margin-bottom: 0.75rem;\"><span style=\"color: #16a34a; margin-right: 0.75rem;\">\u2713<\/span><span style=\"color: #374151;\">Sales Pipeline<\/span><\/li>\n      <li style=\"display: flex; align-items: flex-start; margin-bottom: 0.75rem;\"><span style=\"color: #16a34a; margin-right: 0.75rem;\">\u2713<\/span><span style=\"color: #374151;\">Team collaboration<\/span><\/li>\n      <li style=\"display: flex; align-items: flex-start;\"><span style=\"color: #16a34a; margin-right: 0.75rem;\">\u2713<\/span><span style=\"color: #374151;\">Priority support<\/span><\/li>\n    <\/ul>\n    <a href=\"https:\/\/skunkglobal.com\/cart?add=skunkcrm-pro&#038;billing=annual&#038;sites=1&#038;price=299\" style=\"width: 100%; display: inline-flex; align-items: center; justify-content: center; border-radius: 8px; padding: 0.75rem 1.25rem; background: #E50914; color: white; border: none; font-weight: 500; text-decoration: none;\">Get Pro<\/a>\n  <\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group pseo-faq is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">Frequently Asked Questions About Facebook Ads CRM Integration<\/h2>\n<div class=\"pseo-faq-list\" itemscope itemtype=\"https:\/\/schema.org\/FAQPage\">\n<div class=\"pseo-faq-item\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">How do I integrate Facebook Ads with SkunkCRM?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<p itemprop=\"text\">Integrating Facebook Ads with SkunkCRM is easy. Simply navigate to the integration settings in your SkunkCRM dashboard, link your Facebook Ads account, and configure your lead capture settings. This will allow you to start tracking performance and managing leads effectively.<\/p>\n<\/div>\n<\/div>\n<div class=\"pseo-faq-item\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">What features are available with the Facebook Ads integration?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<p itemprop=\"text\">The integration offers a unified dashboard for real-time ad performance tracking, automated lead capture, custom reporting tools, and enhanced collaboration features. These tools work together to improve your social media marketing efforts.<\/p>\n<\/div>\n<\/div>\n<div class=\"pseo-faq-item\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">Can I track multiple ad campaigns simultaneously?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<p itemprop=\"text\">Yes, SkunkCRM allows you to track multiple Facebook ad campaigns at once. You can view performance metrics for each campaign, enabling you to make data-driven decisions on your advertising strategy.<\/p>\n<\/div>\n<\/div>\n<div class=\"pseo-faq-item\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">What if I have difficulties with the integration?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<p itemprop=\"text\">Our support team is here to help! With priority support available for Pro users, you\u2019ll receive prompt assistance with any integration issues you may encounter.<\/p>\n<\/div>\n<\/div>\n<div class=\"pseo-faq-item\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">Is the integration secure?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<p itemprop=\"text\">Absolutely! SkunkCRM follows industry-standard security measures to ensure your data is protected. Your integration with Facebook Ads is secure, and we prioritize your privacy.<\/p>\n<\/div>\n<\/div>\n<div class=\"pseo-faq-item\" itemscope itemprop=\"mainEntity\" itemtype=\"https:\/\/schema.org\/Question\">\n<h3 itemprop=\"name\">What types of reports can I generate?<\/h3>\n<div itemscope itemprop=\"acceptedAnswer\" itemtype=\"https:\/\/schema.org\/Answer\">\n<p itemprop=\"text\">With SkunkCRM, you can generate custom reports that combine data from your Facebook Ads and CRM. This allows you to visualize metrics such as lead conversion rates, campaign costs, and overall ROI.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group pseo-founders-letter is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading\">A Note From Our Team<\/h2>\n<p>At SkunkCRM, we realized that many businesses struggle with managing their Facebook Ads alongside their customer relationships. We built this integration to simplify the process, allowing you to focus on what really matters: connecting with your customers and optimizing your marketing efforts. Seeing the challenges firsthand, we knew we could develop a solution that truly meets the needs of marketers.<\/p>\n<p>What sets us apart is our commitment to simplicity and effectiveness. SkunkCRM is designed specifically for WordPress users, making it easy to incorporate into your existing workflow. We believe that technology should empower businesses, not complicate them. Our Facebook Ads integration is a testament to that philosophy, delivering powerful insights without the hassle.<\/p>\n<p>We invite you to try SkunkCRM with Facebook Ads integration today. We understand that managing ad campaigns and customer relationships is complex, but with our tools, we aim to provide clarity and ease. Join thousands of other businesses that have transformed their marketing strategies with SkunkCRM. We\u2019re confident that you\u2019ll find the solution you need to succeed.<\/p>\n<p class=\"pseo-signature\">\u2014 The SkunkCRM Team<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group pseo-final-cta is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-bottom: 0; padding-bottom: 0;\">\n<h2 class=\"wp-block-heading\">Ready to Transform Your Ad Campaign Management?<\/h2>\n<p>Join thousands of businesses optimizing their marketing efforts with SkunkCRM and Facebook Ads integration. Start free, upgrade anytime.<\/p>\n<div class=\"wp-block-buttons pseo-final-cta-buttons\" style=\"display: flex; gap: 1rem; justify-content: center; flex-wrap: wrap; margin-bottom: 0;\">\n<div class=\"wp-block-button is-style-outline pseo-btn-outline\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/skunkglobal.com\/free?product=skunkcrm\" style=\"background: transparent !important; color: #bfbfbf !important; border: 2px solid #bfbfbf !important;\">Start Free<\/a><\/div>\n<div class=\"wp-block-button pseo-btn-primary\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/skunkglobal.com\/cart?add=skunkcrm-pro&#038;billing=annual&#038;sites=1&#038;price=299\" style=\"background: #E50914 !important; color: white !important; border: none !important;\">Get Pro &#8211; $299\/yr<\/a><\/div>\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Optimize Your Ad Campaigns with SkunkCRM Integration Seamlessly connect your Facebook Ads to SkunkCRM for unparalleled visibility and control over your social media marketing efforts&#8230;.<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_pseo_dataset_type":"integration","_pseo_entry_name":"Facebook Ads"},"pseo_type":[128],"class_list":["post-771","pseo_page","type-pseo_page","status-publish","hentry","pseo_type-integration"],"_links":{"self":[{"href":"https:\/\/skunkcrm.com\/resources\/wp-json\/wp\/v2\/pseo_page\/771","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/skunkcrm.com\/resources\/wp-json\/wp\/v2\/pseo_page"}],"about":[{"href":"https:\/\/skunkcrm.com\/resources\/wp-json\/wp\/v2\/types\/pseo_page"}],"wp:attachment":[{"href":"https:\/\/skunkcrm.com\/resources\/wp-json\/wp\/v2\/media?parent=771"}],"wp:term":[{"taxonomy":"pseo_type","embeddable":true,"href":"https:\/\/skunkcrm.com\/resources\/wp-json\/wp\/v2\/pseo_type?post=771"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}